Brand Style Guidelines

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Communicating the Boston Children's Hospital brand

In order to maintain a consistent brand look and feel, we have developed guidelines for our brand & voice, logo, color, typography, visuals and print & digital. Please follow these guidelines if you are using the Boston Children’s logo or creating hospital communications of any kind.

Download the Brand Guidelines:

File Downloads

Logo
(click to download)
Description

Boston Children’s Hospital Logo: Primary 72 dpi screen resolution

Boston Children’s Hospital Logo: Horizontal 72 dpi screen resolution

Boston Children’s Hospital Logo: Primary 300 dpi print resolution

Boston Children’s Hospital Logo: Horizontal 300 dpi print resolution
Boston Children's Hospital Logo reversed
Boston Children’s Hospital Logo: Primary reversed 72 dpi screen resolution
Note: Image is transparent and will not be visible in download window. To download file, right click on top, left corner of the page and "save image as" .

Boston Children’s Hospital Logo: Horizontal reversed 72 dpi screen resolution
Note: Image is transparent and will not be visible in download window. To download file, right click on top, left corner of the page and "save image as" .
Boston Children's Hospital Logo reversed
Boston Children’s Hospital Logo: Primary reversed 300 dpi print resolution
Note: Image is transparent and will not be visible in download window. To download file, right click on top, left corner of the page and "save image as" .

Boston Children’s Hospital Logo: Horizontal reversed 300 dpi print resolution
Note: Image is transparent and will not be visible in download window. To download file, right click on top, left corner of the page and "save image as" . 

Vector based logos in .eps format are available. Please email David.Chrisom@childrens.harvard.edu.

Powerpoint Templates

Template
(click to download)
Description
Boston Children's Powerpoint Template
Boston Children’s Hospital PowerPoint Template (wide screen)
Boston Children's Powerpoint Template
Boston Children’s Hospital PowerPoint Template (square screen)

HMS Logo

Logo
(click to download)
Description

Harvard Medical School Teaching Hospital logo 72 dpi screen resolution

Harvard Medical School Teaching Hospital logo 300 dpi print resolution
We are grateful to have been ranked #1 on U.S. News & World Report's list of the best children's hospitals in the nation for the third year in a row, an honor we could not have achieved without the patients and families who inspire us to do our very best for them. Thanks to you, Boston Children's is a place where we can write the greatest children's stories ever told.”
- Sandra L. Fenwick, President and CEO

Boston Children's Hospital 300 Longwood Avenue, Boston, MA 02115 617-355-6000 | 800-355-7944

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